LPL Financial users Gainfully to power content experiences for every advisor, directly integrating the experience into their core advisor tech stack. Bringing together content from sources including LPL Research, partners like AllianceBernstein, and locally sources articles for sharing, it delivers the ultimate solution to advisors searching for relevant, timely client content.
The solution for LPL integrates Proofpoint technology, supporting for pre-approval workflows and post-publication supervision. Together, Gainfully and Proofpoint make a complete solution to compliance review and enforcement across the entire LPL ecosystem.